Grow Your Sustainable Brand: The Ultimate Free Guide

Scale Your Purpose-Driven E-commerce Business with Ease

5 Steps to Making Sales in 30 Days - A free checklist for purpose-driven e-commerce brands

Feeling stuck scaling your brand?

You’re not alone.

If you’re running a mission-driven product business, chances are you’ve poured your heart into your brand—but growth feels slower (and harder) than you imagined. You’ve tried posting on social, tweaking your site, maybe even running an ad or two… but sales aren’t flowing the way they should.

That’s exactly why I created this free checklist.

It’s designed to save you time, get you unstuck, and help you focus on what actually drives sales—without chasing trends or burning yourself out

After working with hundreds of businesses at Shopify, I understand the hurdles purpose-driven entrepreneurs face:

  • Overwhelmed by the complexities of growth: Scaling a business while staying true to your mission can feel like navigating a maze with no clear map.
  • Struggling to stand out in a competitive market: Finding your voice and effectively connecting with your ideal customers is no small feat.
  • Juggling sustainability with profitability: You’re determined to make an impact but need to ensure your efforts translate into a thriving business.
  • Wasting time on trial-and-error tactics: With so many strategies and tools out there, it’s hard to know which ones will actually work for you.
  • Hitting a plateau in your growth and marketing efforts: Despite your passion and hard work, you may feel stuck, unsure how to break through to the next level.

Why We Created This Guide

Building a sustainable, purpose-driven brand isn’t just about having a great idea—it’s about turning that vision into reality while navigating the unique challenges of today’s ecommerce landscape.

We created "5 Steps to Making Sales in 30 Days" to be your roadmap because we know:

    • Time is your most valuable resource: You need strategies that work, not guesswork that wastes hours.
    • Growing sustainably can feel overwhelming: From ethical sourcing to eco-friendly packaging, balancing impact and efficiency requires guidance.
    • Sustainable brands deserve sustainable success: You’re not just here to make a profit—you’re here to make a difference. This guide is designed to help you do both.

Imagine this…

✨ Your homepage instantly tells a stranger what you sell, who it’s for, and why it matters.
✨ Your site flows so smoothly that customers actually enjoy shopping.
✨ Traffic is predictable instead of hoping a reel goes viral.
✨ You know your numbers—and which levers to pull to grow faster.
✨ You’re no longer “guessing” but building a brand that customers can’t stop talking about.

That’s what this freebie is here to kickstart.

Meet Your Guide:

Hi, I’m Katie, ex-Shopify expert turned sustainability and communications consultant. I’ve helped brands worldwide scale their impact and profits. Now, I’m sharing everything I’ve learned (and more from my podcast guests!) in this easy-to-follow guide.

After a decade in e-commerce, helping brands around the world grow, I’ve seen the same problem again and again:

Too many founders waste time on things that don’t actually move the needle.

So I created this simple, 5-step checklist that shows you exactly what I’d do if I were starting over—with zero traffic and zero customers—so you can shortcut the learning curve and start seeing results in just 30 days

This free checklist will help you:

✅ Simplify your sales funnel so you can stop guessing and start selling.

✅ Get clear on your message—make it obvious why customers should buy from you, in seconds.

✅ Turn your website into a conversion machine that works for you 24/7.

✅ Drive predictable traffic using the two channels that actually move the needle: ads + email.

✅ Track the right numbers so you know exactly what’s working (and what’s wasting your time).

✅ Stay customer-obsessed—because your biggest growth engine is the people you serve.

Who this is for

This guide is made for founders of for-purpose, product-based businesses who:

  • Are ready to scale both sales and impact
  • Feel overwhelmed by all the “shoulds” of marketing
  • Want to spend less time spinning wheels and more time building momentum
  • Care deeply about staying true to their mission while growing sustainably

Why This Growth Checklist Is For You:

If you’re ready to stop guessing and start growing, this guide will equip you with the knowledge to:

  • Grow your brand without the overwhelm.
  • Make business choices with confidence.
  • Scale sustainably without sacrificing your values.
  • Build a business that makes a difference.